Driving Customer Experience Forward: How a Prominent Auto Dealership Transformed Engagement with Call Solutions USA
- Bree Thomson

- Nov 5
- 2 min read

In today’s fast-paced automotive industry, customer loyalty is won through speed, responsiveness, and exceptional communication. For Prominent Auto Dealership, a multi-location group offering new and pre-owned vehicles with trusted service centers, meeting these expectations meant modernizing their communication infrastructure.
When legacy systems began to hinder efficiency and customer satisfaction, the dealership partnered with Call Solutions USA to deploy a powerful combination of Elevate Unified Communications, Contact Center, and Advanced Call Analytics. The results were nothing short of transformative.
The Challenge
In an industry where every call could be a potential sale, missed or delayed responses were costing the dealership valuable opportunities.
Their outdated communication setup created several roadblocks:
High call volumes overloaded the system, forcing overflow calls to an external answering service.
Manual transcription services delayed access to important customer interactions.
Sales calls to personal cell phones meant data was lost and conversations went untracked.
Lack of call reporting left leadership without insights into performance or process improvements.
The result? Frustrated customers, disconnected teams, and inefficiencies that slowed down every department.
The Solution
To resolve these challenges, Call Solutions USA implemented an integrated solution built for modern automotive operations.
The deployment included:
Elevate Unified Communications: A cloud-based platform offering voice, video, chat, and mobile app access.
Contact Center: Centralized call routing, queues, and IVR systems that ensured customers reached the right department every time.
Advanced Call Analytics: A customizable dashboard that provided reporting, trend analysis, and actionable insights.
The dealership also benefited from:
CRM integration with Reynolds & Reynolds for automatic call logging and customer data pop-ups.
Omnichannel support across voice, SMS, webchat and email.
Comprehensive staff training to promote smooth adoption and maximize ROI.
The Impact
The transformation was immediate and measurable.
Teams could now manage calls efficiently, collaborate seamlessly, and make data-driven decisions that directly improved the customer journey.
Employees gained access to:
Queue monitoring and performance dashboards.
A company-wide searchable directory.
Cross-department collaboration tools.
Analytics for continuous improvement and accountability.
Key Advantages
The unified solution offered Prominent Auto Dealership several critical benefits:
Quick, flexible deployment across multiple locations.
Seamless integration of chat, SMS, video, and calling.
Smart omnichannel routing for faster, more accurate responses.
CRM compatibility for workflow automation.
AI-powered analytics with sentiment detection and keyword alerts.
Insights for better decision-making.
The Results
The results speak for themselves:
85% reduction in call abandonment rates
Significantly faster response times and stronger first-call resolutions
Improved customer satisfaction scores
Data-driven sales and service performance
“Call Solutions USA revolutionized how we connect with our customers. The combination of Elevate, Contact Center, and advanced call analytics has streamlined our operations and given us real-time visibility into performance. Customers now reach the right team members quickly, and our staff has the tools they need to deliver exceptional service every time.”
— Operations Manager, Prominent Auto Dealership
The Road Ahead
With their new unified communications system in place, Prominent Auto Dealership is driving forward with confidence. Supported by Call Solutions USA’s innovative solutions, they’ve built a communication framework that enhances customer experience, streamlines internal operations, and sets the standard for modern automotive engagement.




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